Choosing a professional photographer for your Amazon products isn’t always an easy decision. One thing is for sure: hiring an expert will significantly increase the chance of higher sales.
High quality images enhance the appeal of your brand, helping to ensure customers choose your products over the competition.
Here are just 10 reasons to use TK Digital Studio for your Amazon product listings in 2023:
Creating effective Amazon content often involves several disciplines: photography, graphic design, copywriting, listing optimisation, video and sometimes advertising management.
TK Digital Studio provides these services through one ecommerce-focused studio.
Here are ten reasons brands use us for Amazon projects.
1. Professional Amazon Product Photography
We create Amazon product photography using professional studio lighting, camera equipment and post-production techniques.
Depending on the product, this can include:
- Main images
- White-background packshots
- Product detail photography
- Lifestyle imagery
- Composite photography
- Feature images
- Photography for infographics and A+ Content
The photography is planned around the intended Amazon listing rather than produced as generic commercial imagery.
For more information about technical considerations, see our guide to Amazon Product Photography Requirements.
2. Listing Creation and Optimisation
Photography is only one part of a product detail page.
Our Amazon Listing Optimisation service can include:
- Listing creation
- Cataloguing
- Keyword research
- Product titles
- Bullet points
- Product descriptions
- Product attributes
- Variation structure
- Existing listing review
This allows the written and visual elements of the listing to be developed around the same product positioning.
3. Product Infographic Design
Secondary images can communicate information that is difficult to explain through photography alone.
Our Product Infographic Design service can be used to present:
- Dimensions
- Materials
- Product features
- Compatibility
- Usage information
- Construction details
- Product comparisons
Photography and graphic design can be coordinated within the same project to maintain a consistent visual style.
4. Amazon A+ Content
Eligible brands can use Amazon A+ Content to provide additional information further down the product detail page.
Our A+ service includes content planning, copywriting, photography, graphic design and mobile readability considerations.
We plan A+ Content as an extension of the main listing rather than simply creating decorative banners.
You can also read our article explaining Amazon A+ and Premium A+ Content.
5. Amazon Product Video
Video can help explain products where movement, assembly, scale or usage is difficult to demonstrate through static imagery.
Our Amazon Product Video service can be coordinated with the photography and graphic design created for the same listing.
This helps maintain consistent product presentation across different content formats.
6. Amazon PPC Management
Visual and listing content are only part of selling on Amazon.
TK Digital Studio also provides Amazon PPC Management for sellers that need support with their advertising campaigns.
Services can include:
- Campaign audits
- Keyword targeting
- Search-term analysis
- Negative keywords
- Bid optimisation
- Budget management
- Campaign restructuring
- Ongoing optimisation
- Performance reporting
Advertising performance and listing quality are separate areas, but information from PPC can sometimes help identify search terms and customer behaviour worth considering elsewhere in the listing.
7. CGI and 3D Product Rendering
Not every image needs to begin with a camera.
Our 3D Product Rendering service can create realistic product visuals where traditional photography is impractical or where additional product configurations are required.
CGI can be particularly useful for:
- Products still in development
- Multiple colour variations
- Exploded views
- Internal construction
- Complex lifestyle environments
- Packaging concepts
It can also be combined with photography within the same Amazon project.
8. Content Planned Around the Product
There is no single Amazon image or listing formula that works for every product.
Before production, we consider factors such as:
- Product category
- Key features
- Customer questions
- Existing listing content
- Competitor presentation
- Brand identity
- Available creative assets
This allows us to decide which content is actually useful rather than simply filling every available image slot or content module.
For further reading, see our article on Best Practices for Amazon Photography.
9. Several Services Through One Studio
A project might require photography, infographics, listing copy and A+ Content at the same time.
Instead of coordinating several independent suppliers, clients can commission several parts of the project through TK Digital Studio.
Our complete range of Amazon Services includes listing optimisation, PPC management, photography, A+ Content and product video alongside supporting design and CGI services.
This can simplify communication and help maintain a consistent creative direction.
10. Projects Are Scoped Individually
Some clients need a straightforward set of product photographs.
Others need a complete package involving listing content, photography, infographics, video, A+ Content or advertising support.
Because the scope varies considerably between products, projects are quoted individually based on the services and production required.
Discuss Your Amazon Project
Whether you need a single Amazon service or support across several parts of a listing, we can build the project around your actual requirements.
View all Amazon Services or contact TK Digital Studio to discuss your product and request a quote.
Discover more reasons to choose TK Digital Studio for your Amazon photography or contact our team today.